2
0
Support the library.
Your support helps keep books free for everyone ❤️
📍 Noticed
Marketing Management (MindTap Course List)
by Dawn Iacobucci
Sponsored
Synopsis
Now you can master the core concepts in marketing management that you need as a undergraduate marketing major, first-year MBA or EMBA student with the detailed material in Iacobucci's MARKETING MANAGEMENT, 5E. You are able to immediately apply the key concepts you learn to cases, group work, or ...
Now you can master the core concepts in marketing management that you need as a undergraduate marketing major, first-year MBA or EMBA student with the detailed material in Iacobucci's MARKETING MANAGEMENT, 5E. You are able to immediately apply the key concepts you learn to cases, group work, or simulations that are assigned in your course. MARKETING MANAGEMENT, 5E reflects the dynamic environment facing today's marketers. Engaging explanations, timely cases and memorable examples help you understand how an increasingly competitive global marketplace and current changes in technology affect the marketing decisions that today's managers must make every day.
You May Also Like
History of Puerto Rico: A Captivating Guide to the Taínos, Spanish Conquest, American Invasion, and Modern Times (European Exploration and Settlement)
Captivating History
Voiceless: Sapphic Dark Romance
Edith Montreux
What a Nightmare
Rebekah Faubion
The Witness for the Prosecution and Other Stories
Agatha Christie
You Dreamed of Empires
Álvaro Enrigue
The Preacher
Nathan Burrows
Religion Picks
View All
Cults Like Us: Why Doomsday Thinking Drives America
Jane Borden
Knife: Meditations After an Attempted Murder
Salman Rushdie
Now and Not Yet: Pressing in When You’re Waiting Wanting and Restless for More
Ruth Chou Simons
Midnight Is the Darkest Hour
Ashley Winstead
Unspeakable: Surviving My Childhood and Finding My Voice
Jessica Willis Fisher
The Alchemist
Paulo Coelho
